If you’re like most businesses you’re tired of being promised the moon and never seeing lift-off. Most dealerships have the same common pain points – they are not seeing enough leads from the web, they want more website traffic and phone calls, they are tired of dealing with a multitude of vendors in order to get all the tools they need, and then after all that they are still disappointed with the performance they are getting from those vendors. Surely there must be a better way!
In Part 1 of our blog How To Get Quality Leads For Your Dealership, we discussed various ways to collect qualified leads for your dealership. However, in this blog, Part 2, we are going to give you some ideas on what to do with those leads now that you’ve got them.
It’s not uncommon for dealerships to collect customer lead information and then do absolutely nothing with them. Why? Because, honestly, most dealerships either don’t know what to do with the leads once they get them or they just don’t have the time to do what must be done.
If you are like most dealerships you probably know that getting reviews on all your social media sites is vital to building your business’ reputation and customer base. However, finding the time to do what is necessary to make that happen can seem like an impossible task at best.
More signs of the tremendous growth in the RV Industry is evidenced in manufacturers facing labor shortages in Elkhart, Indiana. Other side effects of this upturn in the economy are seen in Elkhart’s unemployment rate of just over 2% – half the national average, a decline in college enrollments as people opt for labor jobs, companies offering job perks usually reserved for Silicon Valley corporations, and fast food restaurants offering $150 sign on bonuses just to get employees to serve food to the population.
Average American Home
Average American home size today is almost 2700 sq/ft, which is 1000 sq/ft more than in 1973. However, the average household size has decreased since then. This means that not only are our houses getting bigger but the average space per person is getting larger too.
Why do we need all this space? Frankly, for most people it’s to have some place to put all their stuff.