Luke’s RV Website Gets a User-Friendly Face-Lift

We are proud to unveil the new live website for Luke’s RV Sales & Service in Lake Charles, Louisiana. With a fresh new face-lift, user- friendly features, and a whole host of upgraded back-end features to make the behind the scenes operations as simple as possible.

Luke's RV Website- Before
Luke’s RV Website- Before

Sitesource Content Management System Upgrade

Part of the upgrade for Luke’s RV was the upgrade to our Sitesource 4 CMS. This is the easiest and most advanced customer management system for RV dealers, giving you the ability to maintain and edit your website with ease. You don’t need to a be a programmer to work our system. It is easy to use and made just with dealers in mind.

 Easy To Use Website Layout

The new Luke’s RV website is much more user friendly, meaning customers are much more likely to spend more time on site, eventually resulting in a purchase.

Users want to see clean and easy to navigate websites, and that is what we did for Luke’s. Now their customers will be happy and so will their  sales team.

A professionally created website can lead to more leads, more sales, and better overall client satisfaction!

 

Luke's RV Website- After
Luke’s RV Website- After

NetSource Media has the honor of working with over 300 Trailer and RV dealers across the USA and Canada. Services include website design, online classified listings, social media management, Pay Per Click advertising and many other marketing solutions. If you or someone you know need help with any of the above items click the Contact Us button below to get started today!

Facebook Marketplace: Now Available for Your Dealership

For years, Facebook users have had access to the Marketplace where they can find items for sale within a 40-mile radius of their zip code. You can search for almost any item and connect with sellers to make a deal. It’s as simple as browsing through the listings or searching by category or keyword. Users also have the ability to save items, get notified when units matching their search criteria are added, send a message to the seller for more details, and share the item either in Messenger or on their Facebook wall. Now, RV and Trailer dealers have the opportunity to list their inventories on Marketplace.

Facebook Marketplace: Now Available for Your Dealership

Why You Should List Your Units on Facebook Marketplace

As of October 2018, Facebook had 2.27 billion monthly active users. Facebook Marketplace specifically is used in 70 countries by 800 million people monthly, and one in three people in the US use Marketplace. With this automatic listing tool, your used inventory is pushed to Facebook Marketplace. Your listings won’t expire – they come down only if the unit is not in the feed, or if the service is discontinued. Best of all, it’s free to list your units in the Marketplace.

What Does the Listing Tool Cost

This automatic listing tool is part of our EZ-List package, which also includes Craigslist, eBay, and YouTube. The Facebook Marketplace listing tool is $199 per month, per dealership location. If you are already using EZ-List, there’s no additional setup cost. If not, the setup cost is $125 for your first location, and $75 for each additional location. Your used units will be listed in the “Vehicles” category on Facebook Marketplace. You must have one of our RVUSA.com Dealer Plans in order to use the EZ-List posting tools.

 

How Do I Manage Leads from Facebook Marketplace

Leads are sent via Facebook Messenger to the admin for your Facebook Business page. To manage these leads, you’ll want to elect someone from your team to handle them. The quicker you get back to these leads, the better, so your Facebook Business page admin will want to download the Facebook Page app on their mobile device and update the settings to turn on notifications. Watch a quick 15-second video that shows how to do just that.

If you already have an RVUSA.com Dealer Plan, and would like to add EZ-List to your account, click here.

If you need to sign-up for both an RVUSA.com Dealer Plan and EZ-List, click here.

Why Local Businesses Need A Website

No matter how big or small a company is, every business should have its own website. You don’t need to be a well-known, multi-national corporation to maintain an amazing site and build a brand. Most of the time, local businesses will neglect creating a digital presence because they don’t think they can attract customers in one specific area. Much to their surprise, having a website is the best way to advertise to a local audience. Here’s how your business could benefit from a website:

It’s Homebase for Everything You Do

Ever since the beginning of the digital age, customers are now relying solely on the Internet to seek out businesses. If they can’t find any information on your company online, then they won’t know anything about your services. Having a website ensures that you’ll be seen.

Think of it as your own online business front. You can store everything on your website, from your basic contact information to marketing collateral. If everything is in one accessible place, then it won’t require customers to dig through pages and pages of search results. If you think of a website as a warehouse for your local business, then you’ll be able to truly connect with your customers and expand your outreach.

Your Competition Is Already Doing It


Newsflash: your competitors already have websites. If you’re a local business who refuses to jump on that bandwagon, YOU are the odd one out. So when customers search for “dry-cleaner nearby”, they’ll find your competition instead of you. That’s a huge missed opportunity for your business and could mean the difference between making a profit and going out of business.

If you want to start building your own site, you should look at your competitors’ first to get a sense of what works and doesn’t in your industry. Look at the design, webpages, and how they organize the site overall. This is a great way to understand what customers expect to see from you and to beat your competition at their own game.

Search Engines Will Find You

Having a website helps with a little thing known as Search Engine Optimization. Google, Bing, and Yahoo should be your best friends since that’s where all customers go to find you. Search engines feed on websites and will rank you in their search results based on the quality and organization of your site. If it doesn’t follow typical SEO standards, then you’ll be buried when someone searches a keyword associated with your business.

To avoid this, make sure your website will make search engines love you. You can either do this by using a site builder like WordPress or relying on an expert to create your site. Either way, customers will start to find you in their search results if you do it right.

You’ll Connect with New Customers Nearby

More often than not, people will prioritize businesses by how close they are to them. Some of the most common search terms online are “nearby” or “near me.” They’re always trying to find the quickest and closest solution to their problem.

If you have a website, you’ll be equipped to answer their call. That way, all of the locals will know about you and start coming to your business, and if they have a great experience, they’ll become your patrons. It’s a win-win situation.

Need help building your website?

If you’re ready to create a website for your business but don’t want to do it by yourself, you can get in touch with NetSource Technologies, and we’ll be happy to help. Our team creates custom websites and ecommerce platforms for every industry. We can also help with branding, content development, and SEO optimization. Visit our website for more information, and contact us here.

Why Local Businesses Need A Website

Midsota Trailer Sales Launches Updated Website

NetSource Media is proud to announce the relaunch of the newly updated website for Midsota Trailer Sales . Midsota is a premier trailer dealer. Offering high wuality trailers and excellent service. They proudly serve Avon, MN and the surrounding area.

The Midsota website has received a fresh new face lift to keep up with the changing digital times.
Secure Website

Midsota’s website is safe and secure. A new SSL will ensure that customer information is on full lock-down and there is no need to worry when purchasing a new trailer here. With Google as well as the search engines  cracking down on security, having this as a part of a new site design is pertinent.

SiteSource 4

For Midsota, we implemented our SiteSource 4 Content Management System that makes it simple for dealers to manage pages and content on a new website.

Within our SiteSource 4 framework, there are new modules that we created to make it extremely easy to add in content to a page and have the layout of that content predefined.  This makes the site easy to customize and much more user friendly.

Featured Units

With the newly updated Midsota website, users will now be able to see an easy to use featured units section right on the home page. The dealer will manage what units they want to feature. This makes for an easier selling experience for the dealer, and a more informed buying experience for a consumer.

SEO

As with all of our new website launches, we have an SEO specialist ensure that everything is up to snuff prior to launch. Ensuring the site is easy to search, simple to find, and ranking for pertinent keywords.

Having an optimized website is important when it some to being seen. Our SEO specialist ensures that everything is functioning correctly and pretty easy to find online!

With all of the new features, Midsota Trailer Sales can now boast an easy to navigate, easy to manage website. This will help them attract the right attention online from potential clients.

We are proud to have worked with Midsota Trailer Sales and look forward to seeing them grow.

NetSource Media has the honor of working with over 300 Trailer and RV dealers across the USA and Canada. Services include website design, online classified listings, social media management, Pay Per Click advertising and many other marketing solutions. If you or someone you know need help with any of the above items click the Contact Us button below to get started today!

How to Respond to Bad Reviews

Even if your customer service is amazing, you’re bound to receive a less than perfect review of your business at some point in time. It’s just the nature of how customers and companies interact online nowadays. One negative review won’t ruin your reputation if every other review is positive, but you should make sure to respond to it in a timely and appropriate manner. If you follow these suggestions for how to reply to bad reviews, you’ll be sure to keep your business in a good light.

 

Take Your Time to Respond

Responding to bad reviews shouldn’t be a race. Once you read one, you’ll probably feel a little unhappy and have the urge to angrily type a defensive reply. You definitely shouldn’t act on this first instinct.

Instead, take a step back from the keyboard and give yourself a minute. Composing yourself before you respond to this type of review is imperative to crafting the best answer. With every response, you want to employ a pleasant tone. Don’t let them get a rise out of you. If you spend a little extra time drafting a response that answers any of their concerns graciously, then you’ll avoid getting into a review battle.

 How to respond to bad online reviews

Acknowledge Your Position

The review game is tough, especially when you’re on the receiving end. Customers are strongly favored online, regardless if they’re lying or telling the truth. Reviewing platforms like Yelp and Google Reviews are frequented by people who want to see past what a business owner or marketer is telling them. Past customers are known for being neutral parties and having experience with your business. So that’s who we rely on.

Because of this, you should realize your position. How do you positively portray your business in the face of negativity? You can start by acknowledging your strengths in your response. Don’t write as if you’re bragging though and not appreciative of feedback. Start by thanking them, then explain your priorities.

If it feels right, you can also admit the aspects of your business you’re continuing to improve upon. No one ever faults honesty.

 How to respond to bad online reviews

Show Empathy

When anyone leaves a negative comment, they’re usually doing one of two things. The first is trolling your business. The second is trying to help you improve and inform other customers. Recognize the meaning behind the review and try to be understanding. That person invested their time into buying your product or service but just had a concern or poor experience. Don’t ignore their critiques.

Show a little humanity and provide them with a solution if there is one. That’s the one thing people seek from your responses: empathy. They want to know that a person on the other end of the screen heard them and actually cares. It’s something we’re lacking from interactions online, and it only makes sense that you don’t act like a robot if you aren’t one.

 Customer Experience Strategy Concept. Positive and Negative Online Review Floating over Businessman's Hand to Balance and Analysis

Ask for Another Chance

Not many people will swear off a business for good after one blip. If the reviewer seems like they can be persuaded, don’t be afraid to ask for another opportunity to win their business. If you don’t, you might be missing an opportunity to right a wrong and gain a great customer. Make them a guarantee, and then deliver. Some people will even edit their review or leave a follow-up if they have a better experience in the future. Don’t neglect this. It’s all about reputation management.

 How to respond to bad online reviews

Equally Appreciate Negativity and Positivity

Use this as a rule of thumb: respond to and be thankful for any and all reviews. If it’s a 5-star review, respond. If it’s a zero-star review (if that’s even possible), respond. If you’re proactive with your replies, people will feel more inspired to leave a happy review. It’s all about pleasing your customers and making them feel heard. We all just want someone to listen to our opinions.

No matter your business, large or small, Netsource Media can help you grow within your field and learn how to navigate the waters of online commerce. Talk to one of our marketing experts today and let us help you on your path to a successful business.

How to Respond to Bad Reviews. Save face, appease your customers, and turn a negative experience into a happy one.