Augmented reality apps allow people to interact with the real-world in augmented ways via a computer generated sensory input like sound, video, graphics, haptics, or GPS data. Basically, augmented reality apps allow you to aim your smartphone at something in the real world like a building or a product and information pops up seemingly out of nowhere.
When choosing your website’s color palette it’s not enough to pick your favorite colors. Many factors need to be considered before committing to colors that will represent your business and its goals.
Although research cannot back up that any specific color evokes the same emotions in everyone due to personal preferences, cultural upbringing, or experiences – studies do show that 90% of quick judgments made about a product or brand are indeed based on color alone.
We are most definitely in the age of smartphones and with that comes the global rise in use of mobile apps. It seems there is an app for just about everything these days and recent analytics reports show that in the U.S. alone, people spend upwards of 5 hours a day on their mobile devices. That’s a 69% increase over 2016.
So it’s no wonder if you’re a business owner, that at some point or another you might be starting to wonder if your dealership needs one too. However, as with any business decision, it must be decided if having an app will benefit your business and customers in any way first. Building an app just because it’s in for businesses to have one is definitely not a reason to create one.
So before you jump on the app-making bandwagon, let’s take a look at some pros and cons of having an app for your business.
On occasion, my team is copied on lead replies from sales people at dealerships to the person interested in buying an RV or trailer. Sometimes the reply is good, but overwhelmingly, they are lacking in the basics, especially since the person is actively interested in buying something! I am passionate about customer service, so seeing these lazy replies gets me fired up. I’ve put together some very simple tips on how your dealership sales team can easily improve their email communication, thereby providing better service to potential customers.